Louise Third MBE, Mentor

Silverlock has a great team of business mentors that bring expertise in a range of areas

Areas of Expertise

Public Relations and Public Affairs

• Strategic planning – including long-term aims, reputational analysis, key messages, target audiences and measurement of outcomes / impact.
• Media relations – building the skills to understand how the media works and what they need to do their work, while remaining in control.
• PR Campaign planning and delivery – putting strategy into action through monthly PR activity plans which includes news releases, speeches, Awards etc.
• Public affairs – how to work with government and decision-makers, and influence political outcomes.
• Communications Team management – encouraging and developing skills as a comms team emerges, or gets through a crisis.
• Crisis Handling – advice on risk management, and how to handle a crisis should it occur.

Personal Development

• Leadership and ethics – analysing strengths and weaknesses in leadership, personal ethics and belief systems, modelling good leadership.
• Board member skills – roles and responsibilities, handling difficult people, conflict resolution, strategic thinking.
• Presentation skills – interactive coaching to develop a persuasive style of public speaking. Access to Louise’s public workshops.
• Career planning – a listening ear to understand why you work, what your goals are and what success in your working life would look like.

Charity Development

• Strategic Planning – including long-term aims, reputational analysis, key messages, target audiences and measurement of outcomes/impact.
• Board / Trustee development – roles and responsibilities, handling difficult people, conflict resolution, strategic thinking.
• Fundraising – setting objectives, identifying the right fit for applications, clear writing skills and follow-up
• Campaign PR and marketing – putting strategy into action through monthly PR activity plans which includes news releases, speeches, Awards etc.

Testimonials

Louise has offered my company Catena business advice, support and guidance since its inception in 2013. Her understanding of PR has been particularly beneficial as the business’s identity has evolved and she has been able to steer us in the right direction; keeping true to our principles and mission and not being distracted by a desire to make a “fast buck”!
 
Her energy and enthusiasm are infectious and she is a fabulously motivating personality!

Claire Bicknell, Founder, Catena Business Network

Louise has been mentoring me and my business partner for Druid Gaming since we established the company in October 2017.  
Having virtually no business experience between us we have sought help and advice often from Louise who has been a brilliant mentor since Day One. From business plans, to accounting advice, business strategy to networking, she’s been able to help us in so many aspects. 
We attribute much of our success to her guidance and genuinely couldn’t have overcome some of the obstacles without her help. Louise truly is a selfless and inspirational individual.

Tom Burrows, Founding Director, Druid Gaming

‘Louise mentored me throughout a challenging time in my career, I had made a recent move to a start-up into a senior position and felt completely out of my comfort zone. We met up regularly (with coffee and cake!) and she acted like a sounding board and asked wise questions, never telling me the route to take but enabling me to find that route myself. Once I had decided that business wasn’t suited to me, she supported me further by introducing me to her network of contacts. This allowed me to springboard into the next business I’m still with and thoroughly enjoying. Louise is a perfect mentor, I couldn’t have asked for a better support at that challenging time!’ 

Bethany Pigott, Digital Account Manager, Hallam

If you would like to speak to know more about our mentoring service, please get in touch online, or call 0115 9266 477.