0115 9266 477

Fundraising Training Workshop

This course takes you through the basic principles of fundraising, and gives you the foundations to write a strong, bespoke fundraising plan.


This one-day workshop is designed for those with little or no understanding of fundraising.

This day long workshop will take you and your core team of up to 12 people through the basics of fundraising enabling you to create a fundraising plan and apply techniques to secure a variety of funding sources.

During the day we will explore the following:

The principles of fundraising:

1. The Ask

2. The donor’s viewpoint

3. Marketing a cause

4. Building credibility

5. Accountability and reporting

6. Developing a fundraising strategy

7. Identifying potential donors

8. The cost of fundraising

9. Approaching

  • Individual donors
  • Membership schemes
  • Legacy Donors
  • Community fundraising
  • Company Giving
  • Payroll Giving

10. Writing good grant applications

11. Tools to find funding to apply for


Courses are delivered by Jo Cox-Brown.

Jo has worked in Marketing for blue-chip companies such as Microsoft, Unilever and Mars and has over 18 years’ experience in creative writing to engage a variety of audiences. She also has extensive knowledge of reviewing tenders from prospective suppliers.

Jo was the Chief Executive of a Charity and social enterprise for 8 years where she secured tenders and grants from major donors’ worth over £5 million. Since joining Silverlock she has worked with clients such as Barnfied College, Inspire Cultural Partnership, Clegg Construction and Tees Vally Community Church on fundraising, vision casting, strategy and bid writing.  Jo also sits on a Heritage Strategy Panel and Heritage Action Zone Grants Panel, so is not only well versed in making grant applications, but also in reviewing them.

Course location

We can deliver this course at your offices, or we can help to organise a suitable venue.

Course date

We will work with you to set a date that works best for your organisation. If you’d like to book this course, please call us on 0115 9266 477 or get in touch via our online form.

Course Dates